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Snap and GreenerStep logos

GreenerStep is a manufacturer of eco-friendly products, and Snap is its line of toothbrushes with replaceable snap-in heads.

For the Snap logo, I wanted to play off of the implied sound, and used shapes relating to the toothbrush heads. The actual toothbrush heads are color-coded, and I was given the existing palette to incorporate into the logo.

The GreenerStep logo is supposed to be a bit less "fun" than the Snap logo, but still be visually related. This was designed in a horizontal layout in order to be legible when stamped onto the toothbrush handle at very small sizes.