top of page
LIVING PROOF: SMART MAGAZINE + MINISITE
ART DIRECTION, UI, UX, PRODUCT DESIGN, PUBLICATION DESIGN, IDENTITY DESIGN
SMART is Living Proof's stylist education program. This collateral is meant as a supplement to the in-person workshops, and works in partnership — the magazine has editorial and educational content and drives to the website for video demonstrations of cutting and styling techniques.
I was an art director on the photoshoot, and designed the magazine and minisite. I also handled the SMART identity design to complement Living Proof's established brand guidelines.
![](https://static.wixstatic.com/media/5abd3a_16f240b3b53941b8a4f2d83996a58d8d~mv2_d_1400_1997_s_2.jpg/v1/fill/w_600,h_856,q_79/5abd3a_16f240b3b53941b8a4f2d83996a58d8d~mv2_d_1400_1997_s_2.jpg)
![](https://static.wixstatic.com/media/5abd3a_e0d61ff510354216bfa03b1ac91bf343~mv2_d_1960_3832_s_2.jpg/v1/fill/w_600,h_1173,q_79/5abd3a_e0d61ff510354216bfa03b1ac91bf343~mv2_d_1960_3832_s_2.jpg)
bottom of page